Radio Community Challenges Aesthetics

Grażyna Stachyra

Uzyskaj dostęp

Zakup książkę

ISBN/ISSN:

978-83-7784-321-5

DOI:

Wydawnictwo:

Wydawnictwo Uniwersytetu Marii Curie-Skłodowskiej

Rok wydania:

2013

Liczba stron:

305

XML:ISBN/ISSN:

ONIX MARC21

Bibliografia:

. Radio Community Challenges Aesthetics. Red. Stachyra, Grażyna . Lublin: Wydawnictwo Uniwersytetu Marii Curie-Skłodowskiej, 2013, 305 s. ISBN 978-83-7784-321-5

Bibliografia refWorks:

RT Book, Whole

SR Electronic(1)

A2 Stachyra, G.

T1 Radio Community Challenges Aesthetics

PB Wydawnictwo Uniwersytetu Marii Curie-Skłodowskiej

PP Lublin

YR 2013

SN 978-83-7784-321-5

Bibliografia BibTex:

@Book{ 125156, author = "", editor = "Stachyra, Grażyna", title = "Radio Community Challenges Aesthetics", publisher = "Wydawnictwo Uniwersytetu Marii Curie-Skłodowskiej", year = "2013", address = "Lublin", isbn = "978-83-7784-321-5" }

Bibliografia endNote:

TY - BOOK

AU -

ED - Stachyra, Grażyna

TI - Radio Community Challenges Aesthetics

PB - Wydawnictwo Uniwersytetu Marii Curie-Skłodowskiej

CY - Lublin

PY - 2013

SN - 978-83-7784-321-5

ER -

Netografia (standard APA):

. Red. Stachyra, Grażyna. Radio Community Challenges Aesthetics [baza danych online] Lublin: Wydawnictwo Uniwersytetu Marii Curie-Skłodowskiej, 2013 [dostęp: 03 05 2024]. Dostęp w Ibuk Libra: https://libra.ibuk.pl/reader/radio-community-challenges-aesthetics-grazyna-stachyra-125156.

radio studies, radio aesthetics, radio discourse, community radio, acoustic identity

Within the area of media studies the radio seems relatively neglected. It is television, Internet and its applications, or even the press, though declining but still important, that gather much more attention. The radio – despite its wide re...

Więcej

ISBN/ISSN:

978-83-7784-321-5

DOI:

Wydawnictwo:

Wydawnictwo Uniwersytetu Marii Curie-Skłodowskiej

Rok wydania:

2013

Liczba stron:

305

XML:ISBN/ISSN:

ONIX MARC21

Introduction5
I. Society, Community and Radio Challenges7
Guy Starkey, Radio and localness: ownership and content in the convergent/divergent age of media proliferation9
Tiziano Bonini, Radio public isn’t what it used to be: emerging models in the age of networked society27
Stanisław Jędrzejewski, Public Service Media Radio 2.0 ahead37
Jean-Jacques Cheval, Guess who was on the radio last night?51
Urszula Doliwa, Polish radio stations run by NGOs and the community media model61
Katarzyna Maciejewska-Mieszkowska, Public regional radio stations as a participant in the electoral communication in Poland. Case study77
Mirosława Wielopolska-Szymura, Ethnic community radio in Canadian and Australian multicultural societies95
Magdalena Szydłowska, Programmes for national minorities in the Polish Radio. The important tasks of the public radio109
Robert Rajczyk, National minorities’ groups in Romania access to media. The case study of radio119
Lidia Pokrzycka, Radio in Iceland. General characteristics of the market131
II. Radio Content and Aesthetics143
Angeliki Gazi, Images, acoustic identity and radio sound145
Karolina Albińska, Did pictures kill the radio star? ‘Radiovision’ as a new/old incarnation of radio in the audiovisual era151
Madalena Oliveira, Sounds and Identity: The role of radio in community building175
Thomas Wilke, On the meaning, uses and representation of hate radio in Hotel Rwanda187
Emma Rodero, The same song for different broadcasters. Voice and prosody in radio news209
Golo Föllmer, “Radio Aesthetics – Radio Identities”. A project overview and a methodological study on the experimental variation of radio speech223
Grit Boehme, How listeners perceive the presenter’s voice233
Paulina Czarnek, The entertaining role of call-out in Polish commercial radio stations249
Monika Białek, The image of contemporary Poland in Polish radio feature broadcasts261
Joanna Bachura, Feature – the marriage of fact and fiction275
Grażyna Stachyra, Radio charitainment. A case study of Radio Eska’s campaign ‘We undress to dress’285
Notes on Authors297

TizianoBonini

oftheiradvertisingrevenuesinthelastﬁveyears,whileperiodicalshavelost

almost40%(Nielsen2012).Thesamecrisisisbeingexperiencedbyfree-press

newspapersandmagazines:theirpublicspendssolittlethatit,snotworthad-

vertisingwiththem.Theradiomarketisalsoinatransitionalphasebetween

standstillandcrisis.ThisisoccurringnotonlyinItaly,becauseofthecrisisand

theabsenceofreliabledataforthelasttwoyears,butallovertheworld.In

theperiodbetween2006and2012,advertisinginvestmentsintheradiosector

fellbyanaverageof6%inallthemajorworldmarkets(exceptforBrazil,In-

diaandChina)1.Theglobaleconomiccrisishascertainlyinﬂuencedthisdrop

(whosetrendcontinuestonotbepositive)butduringthesameperiod,invest-

mentsinadvertisingontheInternethavealmostdoubled.

Thisgeneralcrisisofthevalueoftraditionalmediahastodowiththegen-

eralcrisisofthevalueofthepublicofthismedia.Theattentionofmillionsof

peoplewhoreadnewspapers,watchTVseriesandlistentoradioprogramsev-

erydayhaslessvaluetodaythanitoncedid.Oneminuteofmyattentionis

simplyexchangedtodayatalowerpricethanitoncewas,becauseitissupposed

thatIdonothavethepurchasingpowernecessarytoconvertmyattentioninto

consumption.

Thisistheideaofthepublicthatmediaindustrieshave.Theproblemisthat

theycannotsellthisattentionanymore.Theeconomicvalueofthispublicis

diminishing,whilenichepublicsontheInternetarequicklyincreasinginvalue.

ThischangemustﬁrstberelatedtothearrivaloftheInternet,andthentosocial

media(allthesocialnetworkingsites),whicharequicklyredeﬁningtheconcept

ofpublicanditsvalue.Themostinﬂuentialanalystsofmediapublicshavealso

becomeawareofthis;forexamplePhilipNapoli,withinthefragmentationof

themediapanoramaandthemultiplicationoftechnologicalplatformsforutiliz-

ingcontent(fordigitalradio,theInternet,smartphones),identiﬁedthereasons

behindthecrisisofthetraditionalmethodsforattributingvaluetoradiopublics.

Inadditiontothenumberoflisteners,thequalityofthepublicisbeginning

tocountaswell(theabilityofsingleindividualstoexerttheirinﬂuenceand

mediatastesontheirpeergroups,theirpurchasingpowerandtheirbiograph-

icaldata;theirabilitytogenerateonlineconversationsabouttheirownmedia

consumption;theirlevelofinteractivitywiththemedia).Newmarketingstrate-

giessuchastheonlineSentimentAnalysis(astudyofthevalueandthemoodof

theconversationsthatareheldonlineaboutaspeciﬁcbrand)jointhemoretra-

ditionalones.NapolicallsthisscenarioKthepost-expositionmediaera”.

Andif,asNapoliclaims,researchonpublicsisadaptingitsmethodsbyde-

velopingqualitativetools,webelievethatitisaconsequenceofthehybridiza-

1OFCOM,InternationalCommunicationsMarketReport-RadioandAudio,UK2011.

Brak wyników

Radio Community Challenges Aesthetics

Treść książki

Znajdź bibliotekę blisko siebie, i uzyskaj dostęp do ebooka w systemie IBUK Libra