Organic food market in Poland

Andrzej Graczyk, Krystyna Mazurek-Łopacińska

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ISBN/ISSN:

978-83-7695-608-4

DOI:

Wydawnictwo:

Wydawnictwo Uniwersytetu Ekonomicznego we Wrocławiu

Rok wydania:

2016

Liczba stron:

131

XML:ISBN/ISSN:

ONIX MARC21

Bibliografia:

Graczyk, Andrzej; Mazurek-Łopacińska, Krystyna. Organic food market in Poland. Red. . : Wydawnictwo Uniwersytetu Ekonomicznego we Wrocławiu, 2016, 131 s. ISBN 978-83-7695-608-4

Bibliografia refWorks:

RT Book, Whole

SR Electronic(1)

A1 Graczyk, A.

A1 Mazurek-Łopacińska, K.

T1 Organic food market in Poland

PB Wydawnictwo Uniwersytetu Ekonomicznego we Wrocławiu

YR 2016

SN 978-83-7695-608-4

Bibliografia BibTex:

@Book{ 170474, author = "Graczyk, Andrzej and Mazurek-Łopacińska, Krystyna", editor = "", title = "Organic food market in Poland", publisher = "Wydawnictwo Uniwersytetu Ekonomicznego we Wrocławiu", year = "2016", address = "", isbn = "978-83-7695-608-4" }

Bibliografia endNote:

TY - BOOK

AU - Graczyk, Andrzej

AU - Mazurek-Łopacińska, Krystyna

ED -

TI - Organic food market in Poland

PB - Wydawnictwo Uniwersytetu Ekonomicznego we Wrocławiu

CY -

PY - 2016

SN - 978-83-7695-608-4

ER -

Netografia (standard APA):

Graczyk, Andrzej; Mazurek-Łopacińska, Krystyna. Organic food market in Poland [baza danych online] : Wydawnictwo Uniwersytetu Ekonomicznego we Wrocławiu, 2016 [dostęp: 27 04 2024]. Dostęp w Ibuk Libra: https://libra.ibuk.pl/reader/organic-food-market-in-poland-andrzej-graczyk-krystyna-170474.

organic food, production potential, processing and distribution, eco-product

The aim of the monograph is to show processes and behavior in the organic foodmarket in Poland. Empirical research was conducted in this area, involving boththe supply entities (organic food producers, distributors), as well as demandentities (buy...

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ISBN/ISSN:

978-83-7695-608-4

DOI:

Wydawnictwo:

Wydawnictwo Uniwersytetu Ekonomicznego we Wrocławiu

Rok wydania:

2016

Liczba stron:

131

XML:ISBN/ISSN:

ONIX MARC21

Introduction8
1.1. Labeling and its role in the identification of organic products of agricultural origin12
1. Recognition of organic food in Poland12
1.2. Labels of organic products used in Poland14
1.3. Recognition of organic products, in the light of questionnaire surveys16
1.4. Dissemination of information on marking/labeling of organic food products20
1.5. Conclusions22
2.1. Development of sales of certified organic foods in Poland in the light of European trends24
2. Demand for certified organic food in Poland24
2.2. Demand-informing factors in the view of the research results27
2.3. Conclusions32
3.1. Production potential of organic agriculture in Poland as compared to the EU34
3. Development of organic food supply in Poland34
3.2. Production, processing and distribution of organic foods36
3.3. Support for organic farming by the year 201340
3.4. Conclusions42
4.1. Methodological aspects44
4. Analysis and assessment of the supply side of organic food market based on empirical study44
4.2. Evaluation of the factors directly affecting the profitability of organic production50
4.3. Other conditions of organic production53
4.4. The perspectives for development of organic farming in the light of empirical study among the owners of conventional farms59
4.5. Conclusions and recommendations65
5.1. Purpose, scope and methodology of research of the organic food distribution system68
5. The system of organic food distribution in Poland in the light of quantitative marketing surveys68
5.2. Supply and sales channels of organic food69
5.3. Organic food offer and pricing70
5.4. Factors and behaviour stimuli of organic food distributors71
5.5. Conclusions73
6.1. Eco-product: concept and characteristics of organic farming76
6. Brand in the organic food market76
6.2. Terms and functions of the product brand78
6.3. A brand in the strategy of organic food products80
6.4. Strategies of eco-food brands82
6.5. Significance of eco-brand for consumers83
6.6. Conclusions84
7. Perspectives for development of the eco-friendly product market in Poland in the light of qualitative and quantitative marketing surveys86
7.1. Methodological bases for the examination of behaviours of eco-friendly goods consumers in Poland87
7.2. Ecologization versus other consumption development tendencies88
7.3. Consumer behaviours on the eco-friendly goods market in Poland in the light of qualitative research89
7.4. Selected considerations of behaviours of eco-friendly food consumers in Poland in the light of quantitative research93
7.5. Typology of Polish eco-friendly goods consumers and implications for entrepreneurs arising therefore96
7.6. Conclusions102
8.1 SWOT analysis of organic farming in Poland104
8. Prospects for development of the organic food market in Poland104
8.2. The objectives of development of the organic food market and organic farming in Poland in 2014-2020110
8.3. Conclusions113
Final remarks116
References122
List of figures128
List of tables130