Treść książki

Przejdź do opcji czytnikaPrzejdź do nawigacjiPrzejdź do informacjiPrzejdź do stopki
Introduction
10
weattempttodelineatethediferencesbetweentruths,liesandtomarkofthe
greyareas.
InthesecondchapterweexploretheinformationenvironmentofPolishcompanies
usingexistingresearch,ofcialsources,andinterviews.Wecarryoutelevensemi-
-structureddirectinterviewswithkeygroupsofactorsinthePolishmarket:two
accountants,anauditor,onechieffinancialofcer,agroupofinvestorrelations
specialistsandsixequityanalysts.Eachinterviewlastsbetween30and40minutes,
itisrecorded,transcribedandcodedtorevealtheunderlyingconceptspertaining
tofinancialreporting,theroleofequityanalysts,andtherelationsbetweenactors.
ThechapterbeginswithadescriptionofthePolishstockmarket,itsstructure,re-
gulationandperformance.Lateron,wediscusstheroleofequityanalysts,andwe
comparethespecificsettingofPolandtothedescriptionsfoundintheinternatio-
nalliterature.Adiscussionoffinancialreportingregulationandpracticefollows.
Thechaptercloseswithanoteonculturaldimensionsandtrustasfactorsafecting
theevolutionoffinancialcommunicationinPoland.
Inchapterthree,wediscussthecharacteristicsoftextsusedinfinancialcommuni-
cationbyapplyingconceptsdrawnfromlanguagestudiesandadaptingthemto
thecontextoffinancialcommunication.Wefocusontheelementswhichallow
preparerstomodifytheefectsoffinancialtexts:tone,readability,evaluationstra-
tegiesandmitigationstrategies.Toneandreadabilityhavebeensubjecttoresearch
publishedinfinanceandaccountingjournals.Wereviewtheliterature,wediscuss
thefindingsandimplicationstodemonstratethatthesecharacteristicscanbein-
formativeandneedtobestudiedcarefully.Wetakeadeeperlookintocommuni-
cationstrategiesofevaluationandmitigationdrawingonthelinguisticliterature
todemonstratethewealthofdevicesusedinfinancialcommunication.Thisexplo-
ratorystudyinvolvesmanualcontentanalysisoffinancialtextsthatformsthebasis
forthesystematicresearchpresentedinthelastchapter.
Weapplytheconceptsdevelopedinthefirstchapterstoempiricalstudiespresented
inchapterfour.Thethreestudiesrelyondiferentresearchmethodsandexamine
diferenttypesoftextsusedincorporatefinancialcommunication.Thefirststudy
(Klimczak,Dynel&Pikos,2016)looksintotextualdisclosuresinfinancialstate-
ments,specificallyintogoodwillimpairmenttests,throughthelensofthegenre-
-theoreticapproach.Thestudyisqualitative;weexploretheform,styleand
contentofdisclosuresandsetthemagainstinformationpublishedinthemanage-
mentreports.Weusegoodwillimpairmentteststointroducetensionintoourstudy,
becausetheirresultsaresensitivetomanyassumptionsmadebythepreparers.
Theusersneedtobeawareoftheuncertaintyinvolved,sincethetestsrarelyresult
inimpairmentchargersbeingrecorded.Weshowthatfinancialstatementdisclo-
surescomplystrictlywiththerulesofthegenre,whichprohibitanycommunication
ofuncertainty.However,wealsofindthatthepreparersattempttocommunicate
withinvestorsthroughhintshiddeninthedescriptionoftestprocedures.
Thesecondstudyexaminesthereactionofinvestorstothetextualinformation
containedinmanagementdisclosures.Weusetheexperimentalmethodtomeasure