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Introduction
Asascholarlyconcept,facehasexistedforabout60years.Itwasfirstintro-
ducedtoacademicdiscoursebyErvingGoffman.InhisseminalworkInterac-
tionritual:Essaysonface-to-facebehavior,hedefinesfaceas“thepositive
socialvalueapersoneffectivelyclaimsforhimselfbythelineothersassume
hehastakenduringaparticularcontact”or“animageofselfdelineatedin
termsofapprovedsocialattributes”(1967,p.5).Goffman’sunderstandingof
faceisvisiblyinfluencedbytheChineseconceptualisationpresentedbyHsien
ChinHu(1944)andbysomesociologicaltheories(e.g.,EmileDurkheim,1915).
Goffman’sideasaboutfaceandfaceworkbecameaninspirationformanyschol-
arsandresearchersindifferentacademicdisciplines.
Thepaperspresentedinthisvolumeconstituteacontributiontoadiscus-
siononface,faceworkand(im)politeness.Thevolumeconsistsoffourparts,
eachofwhichdiscussesfaceandface-relatedissuesfromdifferentperspec-
tives,andindifferentculturesandlanguages.Part1,Faceand(im)polite-
ness–theoreticalissues,introducesthereadertothenatureoftheconceptof
faceandface-constitutingfactors.Thefirstchapterdrawingondatafromthe
Greekcultureandlanguageisanattempttoredefinefaceanditsassociation
withpoliteness(MariaSifianou),whilethesecondoneinvestigatestheroleof
contextasasubjectiveface-constitutingfactor,drawingonPolishdata(Ewa
Bogdanowska-Jakubowska).
Part2,Faceandpolitenessincross-culturalandinterculturalperspec-
tives,consistsoffourchapterspresenting:arevisionofthesocio-pragmatic
modellingoffaceagainsttheItalianconceptoffigura(GudrunHeld);astudy
ofcomplimentsandtheireffectsonfaceinexchangesbetweenPhDstudents
ofdifferentnationalitiesandtheirIndiansupervisors(MarziehBashirpourand
ImtiazHasnain);ananalysisofface-relatedbehaviourinSino-Americanoffi-
cialinteraction(JiayiWang);andastudyofexpressingopinionsinPolish-Irish
interactions(WeronikaGąsior).
