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Chapter1.Advancedbusinessmodels–fundamentaldimensions:corporatearchitecture...
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•
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processes,
knowledge,
information.
Increativeindustriestheintangibleresourcesarethemostimportantsuccess
source,especiallyinICT,biotechnology,biomedicineandothersectors.
KC
TI
TMB
MR
BEP
MBM
IR
CI
Legend:
TI–traditionalindustries;CI–creativeindustries;KC–keycompetencies;BEP–break-even
point;TBM–traditionalbusinessmodels;MBM–modernbusinessmodels;MR–material
resources;IR–intangibleresources
Figure1020Localizationoftraditionalandmodernbusinessmodels
Source:ownelaboration.
Moderncompanyarchitectureisdesignedontheabove-mentioned
intangiblecomponents.
Inthissensewecandefinethemodernenterprisemodelasan“invisible
company”,whichisstronglyorientedtowardstheexploitationofnon-material
resources(Figure1.3).
The“innerside”ofaninvisiblecompanyisdefactoempty,becauseof:
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rapidchangingenvironment,
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opencompany’sborders,
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increasingnumberofrapidlychanging,shorttermoperations,
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dominationofin-processesoverout-processes,
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freefieldsforchaoticprocesses,
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dominationoftacitknowledge,
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outsourcingofsupportingprocesses,
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changingrolesofknowledgeagents,
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increasingnumberofnewrolesandtasks,whichalsodisappearorchange
veryquickly,
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shortlifecycleofnewideas,design,productsandservices.
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